Free Product Development Course on Community-Driven Product Revolution
Unlock innovation with our Free Product Development Course! Join the Community-Driven Product Revolution and learn cutting-edge strategies to drive product success collaboratively.
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Learning Objectives
1. Transitioning to Product Management Director Role
Navigating the shift from individual contributor to director, focusing on mobile apps and community-led products in product management.
2. Integration of Product Management and Community Building
Emphasizing the fusion of product management and community building, with real-world examples illustrating growth strategies and driving referrals as core components of development.
3. Early Customer Engagement in Product Management
Advocating for early customer engagement in product management, stressing user empathy, collaboration, and the benefits of involving customers in the development process for market competitiveness.
4. Utilization of Monitoring Devices in Product Development
Exploring diverse applications of monitoring devices for product refinement, encouraging community feedback, simplifying feedback collection, and nurturing a community-centric approach for effective customer engagement.
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Who's it for
Product Managers
Directors of Product Management
Start-up Founders
Marketing Professionals
User Experience Designers
Our Learners love GrowthSchool
What will I learn
Chapter 1
Transitioning Roles in Product Management
The focus shifts to the speaker's discussion on transitioning from an individual contributor to a director in product management, specifically within mobile apps and core communities of varying sizes. The significance of community-led products and the transformative impact of shifting perspectives on product building within teams are pivotal themes in this chapter.
Chapter 2
Integrating Product Management and Community Building
The framework presented emphasizes the integration of product management and community building, showcasing real-world examples and case studies to highlight key points. Growth strategies, especially driving referrals as a core component of product development, take center stage in this chapter alongside encouraging interactive participation with the audience.
Chapter 3
User Engagement and Early Customer Engagement
Drawing upon personal experiences in various industries, the speaker highlights the importance of early engagement with customers in product management. User empathy and active collaboration with customers are underscored as essential skills, particularly beneficial in the consumer sector and job interviews.
Chapter 4
Building in Public and Collecting Feedback
The concept of building in public and seeking feedback as a product feedback loop is explored in this chapter. Engaging with users, involving them in the development process, and the impact of community-led products on user engagement and growth are discussed in detail.
Chapter 5
Utilization of Monitoring Devices and Community Feedback
This chapter delves into the utilization of monitoring devices across different fields and the importance of community feedback in product development. Strategies to simplify feedback collection, nurture a community-centric approach, and scale support operations are highlighted, especially for startups facing resource constraints.
Chapter 6
Tracking Metrics for Project Success
The essentiality of tracking metrics to evaluate project success is emphasized in this chapter, with key metrics like total users, active users, and completion rates discussed. Strategies such as partnering with platforms and referral campaigns to gather valuable data for startups are recommended, drawing from the speaker's successful marketing campaigns.
Chapter 7
User-Centric Approaches and Personal Engagement
Reflecting on the rapid evolution of products, this chapter underlines the importance of being a power user of one's own product to understand user needs effectively. Effective platforms for product launches, the value of user-centric approaches, and personal product engagement are discussed, wrapping up the session with insights into driving product innovation and growth.
Meet your Mentor
Mark Tan
Head of Community Products @ Yield Guild Games
Mark Tan is an experienced advisor at Curie from 2023 to 2024, offering valuable guidance and support to mentees. Safary 🦁 is a dedicated advisor in the same period, providing mentorship for 1 year. Both mentors bring unique perspectives and expertise to help individuals grow and achieve their goals.
Frequently Asked Questions
What are the main pillars of Product Development?
The main pillars of Product Development are ideation, research, design, testing, and launch strategies.
What is Product Development, and why is it important to learn about?
Product Development is the process of creating and improving products. Learning it is crucial for innovation and growth.
Is this Product Development course designed for corporate training and workforce upskilling?
Yes, the Product Development course is tailored to enhance corporate training and upskill the workforce effectively.
How long can I access the free product development Course content?
You can access the free product development course content for an unlimited period after enrolling.
Will I receive a certification upon completion of the free product development Course course?
Yes, upon completion of the course, you will receive a certification to showcase your new skills and knowledge.
Coming Soon
Intermediate
Mentor
Mark Tan
Head of Community Products @ Yield Guild Games
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